Last updated: March 1, 2026
We collect information you provide directly to us when using FetchFashion AI, including uploaded images for visual search, and account information if you choose to register. In accordance with GDPR, we only collect data necessary for providing our service.
We use the images you upload exclusively to perform the visual search and identify clothing items. We do not use your personal images to train our AI models without explicit consent. Your email and payment information are used solely for account management and billing purposes.
Your data is stored securely on servers located within the European Union (or compliant regions). Uploaded images are processed in memory to generate search results and are not stored on our servers after the search completes. No image data is retained server-side once your results are returned.
For any privacy-related requests or questions about this policy, please contact our Data Protection Officer at [email protected].
We use cookies for session management (to keep you logged in) and for security purposes. When you click on product links shown in your search results, third-party affiliate networks and their retailer partners may set cookies to track clicks and purchases for commission attribution. These cookies are set by the retailer's website, not by FetchFashion.
You can control cookie settings through your browser preferences. Opting out of third-party cookies will not affect your ability to use FetchFashion's core search functionality.
FetchFashion participates in affiliate marketing programs. When you click a product link shown in your search results and make a purchase, we may earn a small commission from the retailer at no extra cost to you. This commission helps us keep the service free for basic users.
Our affiliate partners include fashion retailers and networks such as AWIN, as well as programs such as Amazon Associates. Each partner operates under its own privacy practices. We encourage you to review the privacy policy of any retailer you purchase from.
Affiliate commissions do not influence which products are shown in your search results — results are ranked purely by visual similarity to your uploaded image. FetchFashion does not sell your personal data to third parties.